I have a secret hashtag recipe that I use to go viral on Instagram
Instagram’s top posts is great place to sit for a brand, especially if you want to go viral. For most users Go Viral on Instagram is an elusive unicorn they can’t obtain.
This post is a game changer and we are going to tell you exactly how to Go Viral on Instagram with two simple steps!
Choosing the right hashtags to Go Viral on Instagram.
Hashtags are communities build around an interest and movement. Being able to place your brand in the top posts of these highly targeted communities that are readily pre made is gold.
Hashtags have become so popular for breaking down communities Instagram has implemented a new feature.
You can now follow hashtags just like users!
Even more reason as to why it is so important to start ranking on Instagrams top posts. So you want to get into the top 9 posts on Instagram right?
There is a two step strategy to achieving this.
Most people go for the large and most popular hashtags but that is a no no! Especially if you are a start up account. Your hashtag will go to waste. Why? You are going to get lost in the feed of millions of users who are also trying to catch the attention of that hashtags audience. The key is:
You want to be able to out rank other accounts.
If no one can see you then your opportunity to go viral is very low. To do that you need to go niche.
I like to spice up my hashtag recipe with:
- 2:3 smaller hashtags being 50k and under
- 1:3 popular, trending or viral instagram hashtags.
To help you decide on how large or small to go simply:
- Look at how many likes the top posts have on them. That will give you an indicator on whether you need to move to a smaller hashtag to gain that precious real-estate.
Let’s look at a real life example of an Instagram hashtag strategy:
On my personal account @jadore.vanessa. An account that indulges in aerial arts, dance and flexibility. I use the following hashtags on some of my posts:
#aerialbeauty #yogajournal #Lyra#acrobatics #trapeze #yoga #aerialarts#pepearts #circus #aerialsilks #aerialhoops#aerialyoga #aeriallyra #aerialdancer#aeriallife #aerialists #aerialhammock#circusinspiration #acrobat#aerialmovement #crazysexyyoga#circusarts #circuslove #circusgirl#circuseverdamnday #mommyfit
In the above hashtags I have applied the three tier hashtag strategy. When we go to view the hashtag #aerialdancer on the bottom left hand photo we can see that in the top posts there are features with only 58 likes. As my average engagement is over 2.2k likes I can safely assume that I will hit the top posts here.
It does take a little bit of time to curate your hashtag strategy for Instagram but it is well worth it. I have a range of hashtag strategies that I use depending on what I am posting about for instance, flexibility, acro yoga or aerial arts. Once I have finished my research I like to save all of my hashtags for Instagram in my notes folder so that I can easily cut and paste them into my scheduled posts making it fast and painless.
So now that we have planned our hashtag strategy we need to move on to the second part of our winning viral strategy which is boosting our engagement levels on Instagram so that we are moving up into the top 9 posts and the explore feed.
Boost your post with Instagram Likes
The second step is to get those likes! Wait a minute isn’t that why we are here? Yes, so you need to boost your engagement quickly when you release a new post on Instagram. The faster the engagement rate the more likely your post will be featured in your followers news feed. Instagram’s algorithm will deem the activity as high ranking content. We also know we need to get a certain number of likes for top posts.
How to achieve a high level of likes on Instagram
You can achieve this by joining an engagement pod. An engagement pod is where users comment or like each others content. You need to remember that the purpose of the pod is not for vanity likes. It is to rank your content, so that you are going viral in the top posts. Once you start ranking your posts will begin to be featured. You will notice a lot of new activity from new users onto your Instagram account.
This is the snowball effect that we want. New users to your account to interact with your brand. Why? So you can:
- Engage with them.
- Build a relationship.
- Move them towards buying your products or services.
The downside to using manual Instagram pods is that they take up a lot of time! Secondly, there is always pod leechers. Sometimes it takes a while to find a good pod, just like anything in life.
Luckily you can skip the pain of pod leechers and wasting your time.
We have an automated pod service. You can skip the leechers and sit back and enjoy the results.
You can get started here.
For only $20 a week its saving you money! Why? The amount of time you spend interacting with all of these new Instagram accounts takes hours. Then you can spend your time in more meaningful ways such as: Engaging new users with comments and moving these new leads into your sales pipeline.
Make sure you tag us #welovesmedia so we can see you start hitting top posts!!! So let us know did you Go Viral on Instagram? You will if you implement this simple hashtag recipe!
If you enjoyed this article you may also like how I got 20k instagram followers in a year and how you can too!
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